BabyHunters · selling guide
Selling guide
What you say in a shop, in the order that works: why it pays them, what their listing needs, and how they give us access. Everything here is what we can actually promise.
1. Why this sells itself
68 %
only walk into businesses rated 4 stars or more
74 %
only read reviews from the last 3 months
47 %
will not use a business with fewer than 20 reviews
7 to 9 %
extra yearly revenue we estimate for a business that replies
The first three figures, BrightLocal, Local Consumer Review Survey 2026. The fourth comes from our own model, explained on the research page: it is an estimate, not a promise.
What convinces an owner is not the first figure, it is the second sentence: before walking in, a customer reads the latest reviews and looks for whether anyone replied. A public reply says somebody here is paying attention. That is what you are selling.
And what you never say: that replying lifts your ranking on Google. We do not know that, so do not claim it. Talk about what the customer sees, not about what the algorithm does.
Which plan for which shop
Lite · 49 € per month
Their Google reviews are answered automatically.
Up to 10 per month, in the language they were written in. Reviews of 1 to 3 stars are sent to their WhatsApp for approval before they are published.
Best for the owner who wants the reviews handled and nothing else to manage.
Plus · 99 € per month
The easiest to sell
A member of the BabyRock team reviews every reply before it is published.
Up to 25 replies per month, plus the 10 most recent reviews they have never answered. Their Google listing is updated every week, and they receive a summary every Monday of what has happened.
Best for the owner who does not want a robot answering their customers.
Pro · 149 € per month
Everything in Plus, for every location, on a single invoice.
60 replies reviewed by a person each month, unlimited changes to their listings, and same day support. Adding another location within the same group costs nothing.
Best for groups, chains and owners with two or more locations.
Enterprise · 199 € per month
Everything in Pro, for several locations on one account.
All their locations on a single account and a single invoice, priority support, and a short video each month made from what they send us.
Best for a group that wants one account and one invoice for every location.
Two locations or more, or a group
Sell Enterprise. Every location sits on one account and they want one invoice.
The listing is abandoned
Old photos, no posts, opening hours out of date. Sell Plus: the listing work is the reason, not the replies.
“I do not want a robot answering my customers”
Sell Plus. A person reads every reply before it goes out.
Only wants the reviews handled, watches every euro
Sell Lite without arguing, and show them the way up: when they want a person or the listing touched, they move up.
The free plan is open to everyone and starts on WhatsApp, with no card and nothing to pay. A paid plan opens 15 days free once per client, on the plan they choose; the card is registered at entry and the first charge comes on day 15.
2. What to say, by the state of their listing
Look at the listing before you walk in: rating, number of reviews, the latest review, whether there are replies.
A. Rated below 4
You are at 3.6. We cannot delete reviews, nobody can. What we do is answer every one, the bad ones too, and a two star review answered well convinces more people than one left alone. We work so the next review lifts you, not so the old ones disappear.
Never promise the rating will reach 4, and never that a review will vanish.
B. No replies, or almost none
Look at your latest review: three stars, unanswered for two months. Everyone who searches your name sees that. We answer all of them, in the language they were written in, within a day. You approve the 1 to 3 star ones before they go out.
Never give a revenue figure as a fact. Say: our model estimates.
C. Good rating, already replying
Then you are not short of judgement, you are short of time. We take it off your plate: we write, check and publish for you, and you only look at the 1 to 3 star ones. On Plus and Pro a person on our team checks every reply as well.
Never promise a number of hours saved.
D. Few reviews
Under 20 reviews you lose almost half your customers before they read you. We do not invent reviews: we tell you how to ask without pushing and without offering anything in return, and we answer every one that arrives.
Never promise a number of new reviews, and never offer anything in exchange for one.
Prices are stated, not negotiated: Lite 49 €, Plus 99 €, Pro 149 € and Enterprise 199 € a month, before VAT. The shop's first 15 days are free, once per client. If they ask for a discount: I do not decide that, I will ask.
3. How they give us access
Two minutes, on the owner's phone, with their own Google account. We never ask for their password.
- They open their listing: search the business name on Google and tap it, or open the management link for their Business Profile.
- Open People and access, on some phones it appears as Managers.
- Tap Add person.
- Type [email protected].
- Choose the role Manager, not Owner. Manager replies, owner is them.
- Tap Invite. The invitation reaches us and we accept it. They stay the owner and can remove our access whenever they want.
The one minute video with these same steps, in their language, is at babyrock.ai/en/how-it-works. Show it from your phone if the owner hesitates.
4. The five things you never say
- That reviews can be deleted.
- That we invent or buy reviews, or give something in exchange for one.
- That the rating will reach a specific number, or that revenue will rise by a specific percentage.
- A price other than the published one, or a discount that has not been approved.
- Anything signed in BabyRock's name, and any feature that does not exist.